Four Powerhouse Companies Unite to Deliver a 360° Ecosystem of Technology, Marketing, Analytics, and Business Growth Solutions for Small and Mid-Sized Businesses
360 Degrees Group Inc., a leading Business Process Management (BPM) firm headquartered in Charlotte, NC, today announced a series of landmark strategic partnerships with Small Business Systems (SBS), Direct Human Engagement (DHE), and Teclaz. Together, these four organizations form a comprehensive, end-to-end business growth ecosystem designed to empower small and mid-sized businesses with the technology, infrastructure, marketing intelligence, and digital analytics they need to thrive in today’s competitive landscape.
“This partnership represents our commitment to building a complete, trusted ecosystem where small businesses can access the tools, strategies, and systems that were once only available to large corporations.” — 360 Degrees Group Inc.
A New Era for Small Business Growth
With over 66 years of combined experience in Business Eco-Systems, 360 Degrees Group Inc. has built its reputation as a strategic technology partner that fuses design, development, branding, advertising, and infrastructure into world-class brands. This new coalition extends that mission by bringing together three highly specialized partners, each delivering distinct and complementary value:
Small Business Systems (SBS) — Systems That Sustain Growth
Small Business Systems, based at 901 North Tryon St., Charlotte, NC, specializes in building technological infrastructure and scalable business systems tailored specifically to small business needs. SBS helps organizations develop and implement technology systems, optimize infrastructure, plan for scalability, integrate sustainable practices, and create operational frameworks that fuel long-term revenue and personnel growth.
Through the SBS Business Center, entrepreneurs and business owners gain access to a collaborative hub offering professional services, innovative solutions, workshops, networking, and a supportive community of like-minded professionals — turning small business dreams into thriving realities.
“Our mission is to help small businesses create sustainability through the system of branding, advertising, technology, business development, and operations management,” said the team at Small Business Systems. “Joining forces with 360 Degrees Group amplifies our reach and brings a complete ecosystem to every client we serve.”
Direct Human Engagement (DHE) — Humanizing Marketing Through Technology
Direct Human Engagement is built on a powerful premise: no matter how advanced technology becomes, authentic human relationships remain the foundation of business success. DHE specializes in humanizing marketing strategies through technology, delivering services including SEO optimization, email marketing, lead generation, social media management, and its proprietary SEO Ranker platform — a tool that helps businesses rank faster and higher on search engine results pages (SERPs) with ease.
DHE develops customized marketing plans by analyzing diverse customer segments — addressing cultural nuances, tastes, beliefs, and specific needs — to ensure businesses reach the right audiences with the right message at the right time. Their Marketing Optimization System provides a structured, step-by-step framework for converting website traffic into measurable leads and revenue.
“Direct Human Engagement is one of the oldest and most powerful forms of marketing. Our goal is to innovate companies through understanding how their brand impacts the lives of their customers — and this partnership gives us the infrastructure to scale that mission further than ever before,” said the DHE team.
Teclaz — Turning Website Behavior Into Business Intelligence
Teclaz is a cutting-edge website analytics platform designed to help businesses understand their website visitors from the first interaction to sustained engagement. Founded by Ricardo Urena, a Stanford University, Duke University Fuqua School of Business, and Georgia Institute of Technology educated executive with deep expertise in AI/ML, cloud-native architectures (GCP, AWS, Azure), cybersecurity, and enterprise sales, Teclaz makes website analytics effortless and actionable.
The platform’s mission is to shorten the loop between a business question and a confident, data-driven decision. Teclaz turns raw website activity into clear answers about visitor behavior, conversion performance, and engagement patterns with a strong commitment to privacy and user-centric design. With co-founders Janel MacKay Urena (a former VP of Field Marketing with experience at Elastic, Zscaler, and Leapwork) and RJ Urena (an AI/ML researcher at Duke University), Teclaz brings elite-level technical and marketing expertise to every client relationship.
“We built Teclaz because businesses deserve clarity, not complexity. Understanding your website visitors shouldn’t require a data science team, it should be effortless and immediately actionable,” said Ricardo Urena, Founder of Teclaz. “Partnering with 360 Degrees Group gives our platform a powerful distribution channel and a shared commitment to empowering businesses to grow smarter.”
What This Partnership Means for Businesses
Together, 360 Degrees Group Inc., Small Business Systems, Direct Human Engagement, and Teclaz deliver a unified, 360-degree business growth solution spanning:
Technology Infrastructure & BPM: 360 Degrees Group brings enterprise-grade technology consulting, cybersecurity, website development, hosting, customer management systems, and integrated payment solutions.
Business Systems & Scalability: Small Business Systems provides the operational backbone — systems, frameworks, and infrastructure that allow small businesses to scale sustainably while managing financial, social, and environmental risk.
Human-Centered Digital Marketing: Direct Human Engagement ensures that every marketing investment drives measurable results through SEO, lead generation, email marketing, social media, and direct outreach — always rooted in authentic human connection.
Website Analytics & Visitor Intelligence: Teclaz delivers real-time insight into how visitors interact with a business’s digital presence, enabling confident decisions that improve conversions, engagement, and online growth.
This integrated ecosystem removes the fragmentation that often hinders small business growth. Rather than cobbling together disconnected vendors, clients of this partnership gain access to a cohesive team of specialists aligned around a single mission: helping businesses grow, scale, and sustain through technology, systems, and authentic human engagement.
Availability & Next Steps
The combined services of this partnership are available immediately to small and mid-sized businesses across the United States, including 360 Degrees Group’s operating markets in Charlotte, NC; Raleigh-Durham, NC; Atlanta, GA; the DMV (DC, Maryland, Virginia) region; California; Las Vegas, NV; and beyond.
Businesses interested in exploring this ecosystem are encouraged to request a complimentary consultation by visiting any of the partner websites or contacting 360 Degrees Group Inc. directly at sales@360degreesgroup.com or calling (704) 264-0537.
About 360 Degrees Group Inc.
360 Degrees Group Inc. is a Business Process Management (BPM) firm specializing in Technology, Infrastructure, and Systems, headquartered in Charlotte, NC. With over 66 years of combined business eco-system experience, 360 Degrees Group helps businesses grow and create opportunities through technology, scalability, sustainability, and strategic systems. | www.360degreesgroup.com
About Small Business Systems
Small Business Systems (SBS) helps small businesses create sustainability through the systems of branding, advertising, technology, business development, and operations management. The SBS Business Center, located at 901 North Tryon St., Charlotte, NC, offers collaborative resources, professional services, and community support for entrepreneurs. | www.smallbusystems.com
About Direct Human Engagement
Direct Human Engagement (DHE) humanizes marketing through technology, delivering SEO, lead generation, email marketing, social media management, and proprietary digital marketing tools including SEO Ranker. DHE’s mission is to innovate companies by helping them understand how their brand impacts the lives of customers and everyone around them. | www.dhengage.com
About Teclaz
Teclaz is a privacy-first website analytics platform that helps businesses understand visitor behavior, improve conversion, and make smarter decisions with confidence. Founded by technology veterans with experience at Google Cloud, Elastic, Zscaler, and leading global enterprises, Teclaz makes analytics effortless and actionable for every business. | www.teclaz.com